1.        Define journalism.

2.        Understand common principles that determine newsworthiness of an item.

3.        Explain how news values remain true year over year, regardless of societal changes.

4.        Explain the basic questions used in news gathering.

5.        Define the role of sources in journalism.

6.        Understand how strong leads define a story.

1.        Identify the major funding sources that impact journalism, journalists, and publications.

2.        Examine the economic impacts of social media on the journalism industry.

3.        Identify the funding sources that allow for publications and news reporting.

4.        Identify shipping and receiving processes.

5.        Explain the transportation systems and services (e.g., motor, rail, water, air) used in distribution.

6.        Explain storing (e.g., cold storage, commodity, bulk) and warehousing options (e.g., distribution centers, public, and private) and procedures to store merchandise until needed.

7.        Describe the methods of handling merchandise and inventory control.

8.        Identify the education needed for different careers in journalism.

9.        Understand the ranking structure and hierarchy of a journalistic environment.

10.     Identify the potential salary opportunities for careers in journalism.

11.     Identify the major funding sources for journalism.

12.     Identify the major expenses for journalism.

13.     Examine the economic impacts of digital and social media on the journalism industry.

1.     Identify perspectives and how they are used in journalism.

2.     Understand different types of abbreviations and how they are used correctly.

3.     Understand what type of formats are used in different media sources.

4.     Understand media terminology such as alliteration, onomatopoeia, simile, metaphor.

1.        Identify major laws that impact journalism.

2.        Understand the ethical boundaries most important to journalists, specifically when it relates to sources and sharing of information.

3.        Understand the impacts of ethical decisions made by journalists on society and the individuals involved.

4.        Identify major historical events related to journalism ethics.

1.        Explain the constitutional amendments as they relate to the practice of journalism.

2.        Identify the major players in the history of journalism and what role they played in the industry.

3.        Explain the role of journalists in war and battle.

4.        Understand the history of the major players in the journalism industry and the impacts they have had.

5.        Understand timelines and transitions in style, medium, and circulation of different types of publications.

6.        Identify and understand different awards presented in journalism, including major recipients and milestones in the industry related to these awards.